Take a look at your competitors websites and check out their source codes. This gives you information about how they use SEO on their website, and which keywords they use. You can use some of these methods if you feel it will help your site.
Be sure to include full transcripts for any visual or audio content that you have on your site. By providing transcripts for any audio or videos, your content can be understood by search engines and included in search engine listings.
The easier your website is to read, the more likely people are to return time and time again. Having a clear, easy to read site with options like fonts that can be enlarged will help your rankings. This is excellent for both your readers with impairments and disabilities, and your search ranking, as well.
After you carefully determine which key-phrases you will “sprinkle” throughout your website, make sure to include them in your web page title. Your title is your websites first handshake with search engines, so make it friendly and relevant. This will help your site get clicked since it will fit searches better.
You may be looking to optimize your site to cover every contingency, but you would do better to focus on a smaller, manageable number of keywords, and claim the top search spots, then to overextend yourself and try to conquer too much search territory. Pick five to ten keywords, do your homework, and then optimize your pages with that focused set of words in mind.
Use product feeds to broaden your customer base, increase traffic, and enhance your online presence. Product feeds list details such as images, descriptions and prices about the products and services you offer. Use feeds offered by search engines and comparison shopping pages. Feed readers will also allow your customers to subscribe to the feed themselves.
Use outside resources to track your rank. This may seem like a simple thing to do on your own, but your rankings on the search engines change constantly. Using an outside resource usually means they will keep track of your rankings for a few hours or days, and report back to you where your average sits.
Search engines are known to be attracted by a site map. Devising a site map may help SEO, and also help visitors find their way around your site once they arrive. A site map helps make your website easier to navigate. This will boost your site traffic, as people will visit the links at the side.
If you want to further expose yourself to search engine selection, make sure any blogging that you do is done through your own website. More content also means better search engine rankings and, by extension, more site traffic.
Authoring a blog and commenting on other blogs related to your website’s niche can be a good SEO technique. Blogs are a great way to move up the search rankings as they are constantly updated: this makes them easy for search engine algorithms to find and rank. Search engines will respond to backlinks by bringing more visitors.
If you want to have your site showing higher, you need to help the web spiders who determine the rankings. Spiders are constantly navigating your site’s content looking for relevant items like your keywords, but for them to do so, your site must be easily navigable. A site map is a great feature to help spiders determine which pages are the most important.
To optimize your search engine results it is important to make your URL easily identifiable. Include words that are relevant to the site as opposed to numbers and symbols. People will recognize those keywords in the URL, and are more likely to click on your link if they think it will bring them to a relevant page.
Google and Yahoo both offer free local listing services; you should sign up for these, especially if your website ties in to a physical business. Being listed gives you added visibility to potential customers for free. Finding free ways to promote your business will stretch your marketing budget.
View your competitors’ source codes. This lets you see how the SEO strategies on their websites and which keywords they’re using. You don’t want to copy what they are doing, but this bit of detective work can give you ideas of keywords of your own.
After you carefully determine which key-phrases you will “sprinkle” throughout your website, make sure to include them in your web page title. Your title is your websites first handshake with search engines, so make it friendly and relevant. This will help your site get clicked since it will fit searches better.
Using product feeds can help draw traffic and business to your site. These will show details like images and prices of your services and products. Submit them to sites which compare prices and to the major search engines. Add an RSS feed icon on your site or blog, and suggest to readers that they should subscribe to your site’s feed for all of the latest updates.
If you are running an internet search, it is useful to know, that the first page of search results, are the ones that have the most pertinence to your query. As such, clicking on them, should provide you with the best answers about the topic of concern.
